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S4S
S4S (Sitecore for Salesforce) is a connector that lets existing
Sitecore users seamlessly exchange information with Salesforce. The S4S
connector achieves integration at four key levels - security, data, report and OMS.

S4S Security Connector (SC)
The SC allows users of Salesforce CRM to flag specific customer
accounts and contacts for replication inside the Sitecore CMS as roles
and users. The connector is bidirectional so if an authenticated user in Sitecore who is connected to a Salesforce
contact by the SC updates their contact information, that information
is replicated back to the Salesforce CRM. If a new user is added in
Sitecore under a role which matches an account in the Salesforce CRM, a
new related contact will be created in Salesforce.

S4S Data Connector (DC)
There
is a common need to capture data in a public facing web site which is
saved into the Salesforce CRM platform. Examples include lead capture
(contact us form), case capture (support form), response to marketing
campaigns, event registration and job applications. The DC allows
Sitecore CMS developers to build forms that save data to any object in
Salesforce. Developers can also pre-populate forms with data from
Salesforce where linkage to specific Salesforce objects is known.
Salesforce can also be used as an alternative repository for content if
organisations prefer some content to be maintained in Salesforce rather
than Sitecore.

S4S OMS Connector (OMSC)
Sitecore
recently released their OMS (Online Marketing Suite), a powerful analytic engine that surpasses the features offered by more
generic products in the marketplace. Being integrated into the Sitecore
website means the OMS can produce superior reports - often knowing who and
what role the visitor is. Of course, with S4S, this information can be passed to
Salesforce so marketers can see what their leads are doing on the web
site.

S4S Report Connector (RC)
Salesforce
includes powerful tools to create reports but these are
only accessible to authenticated users of Salesforce. The RC can be
used to display data from Salesforce reports inside a
Sitecore CMS intranet or extranet. Report data can be made accessible to everyone, not just users already
logged into Salesforce. The data can be displayed in an HTML table or, using a loosely typed DataSet/DataTable, any other rendering determined by the developer.