Surviving the Recession with Better IT

March 01, 2009

Heading into a full blown recession most businesses will cut their IT expenses. However, to survive the recession it makes sense to invest in specific parts of your information system. These are: a price calculation module, a Customer Relationship Management system, tools to support digital marketing, software to collaborate electronically, a system to actively manage outstanding receivables and inventory, and an overall management information system. To fully benefit from new software applications it is recommended to review and selectively redesign core business processes.

When investing in an information system it is useful to take into account technology trends like cloud computing, on-demand software and applications that support personalised interaction with customers. Not only can these applications reduce upfront investment expenses significantly, they will also greatly enhance the accessibility and usability of information systems.

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